History in the making

TV4 Fakta created a project that gives every location a voice. With over 1500 stories in an audioguide connected to your cellphone’s GPS, you can discover something new in your surroundings every day:
At home in the couch, on your way to work,
or just walking about in the city.

With the app set in walking mode, you can continue to listen to music without missing that shop, where Lenin bought his suit. In addition, you can add your own stories, from both a historical and a personal perspective and thereby contribute to a collective memory of shared experiences.

With over 250 000 users and a continuous stream of shared stories, the service has developed from being a regular ad campaign to becoming a longterm platform for TV4 Fakta.